24/7 streaming, an immersion into someone else’s life, able to experience through watching the stream, breaking down a barrier, getting “behind the scenes”

People want to surf the web and see a truck driver going about his day in Japan or a plumber in NY - they want it to appear on there feed seamlessly and they want to be able to interact and get instant feedback

Remember when you posted and checked the comments the next day? People want what they want instantly, they want to comment, like, follow, and get instant interaction